Azure infrastructure
The challenge
Microsoft Azure has invested billions into growing one of the world’s biggest clouds. With datacenter regions located all across the globe, capabilities that optimize network performance, and innovations that enable organizations to invent with purpose, Azure is paving the path of data in the cloud—but all of these were fragmented across channels, and awareness around Azure investments into cloud infrastructure was lacking. Indigo Slate was tasked with building education and unifying the siloed conversations around cloud infrastructure into one immersive experience.
3D interactive tour
Visualizing the most trusted cloud
We focused on making it easy and enjoyable for users to learn about key messaging pillars, including sustainability, reliability, and trust, by connecting the disjointed pieces of the story into a cohesive and compelling narrative. To relay these core elements of Azure’s global infrastructure, we focused on the following three aspects.
System discoverability
Our 3D web experience demonstrates what each region has to offer while showcasing the overall global footprint of Azure.
Azure investments
The Microsoft Cloud is the world’s most trusted cloud for a reason. We illustrate the innovations that put Microsoft at the top of the list in the infrastructure space.
Education
We break down the building blocks that make up Azure infrastructure and walk users through how they work together.
Process
Explorations
